November 24, 2023
10,000lbs of Plastic
This year our goal is to clean up 10,000 lbs of ocean waste. For every $20 donated, 5lbs of ocean waste will be removed from the Pacific Ocean.
giving purpose to purchases.
What is Blue Friday?
Our mission is to change the conversation around Black Friday and give people the ability to both shop and also make a positive impact. Our brand partners dedicate a percent of sales to ocean conservation and we put that money to work on measurable, impact driven projects. By supporting our partners on Black Friday, you're supporting ocean conservation.
North Island Plastic Removal
In partnership with Living Oceans our goal is to remove 10,000lbs of pacific ocean plastic from Northern Vancouver Island.
2019: Seabin Installation
Seabins are designed to skim the water and can remove up to 1.5 tonnes of marine debris each year. Blue Friday raised $15,000 to install 2 Seabins in the North Saanich Marina on Vancouver Island.
2020: Seabin Installation
Uncertain if Blue Friday would run due to the pandemic, businesses came together to raise $9,000 to install another Seabin. A study by UVic showed that they majority of the debris being collected was EPS Foam.
2021: Forget the Foam
We chose to get to the source of the debris by working with Surfrider's Dock the Debris program to replace EPS foam at Tofino's First St. Dock. We smashed our $12,000 goal by raising $42,000! Additional funds were used to replace the foam at the Big Tree Trail Dock on Meares Island.
2022: Scott Island Marine Debris Removal
In 2022 we partnered with Living Oceans to fund the removal of plastic waste from critical and inaccessible coastline in British Columbia. Funding clean ups and helicopter extraction of thousands of pounds of marine waste. [Results Pending Project Completion]
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