Partner Tier Structure
2023 Partner Tiers
Blue Friday partners are classified based on their level of impact, measured by plastic cleaned up. Every donation grows the impact we are able to make.
Plankton Partners (25-125lbs)
Just like the microscopic plankton in the ocean that forms the base of the marine food web, your contributions lay the foundation of our conservation efforts. Your "small but mighty" support helps us keep the tide flowing towards our conservation goals.
Coral Contributors (126-250)
Corals form the backbone of vibrant marine ecosystems, much like your contribution forms a strong support for our initiatives. Just as corals provide shelter and breeding grounds for a multitude of marine species, your donation offers a safe harbour for diverse conservation projects.
Dolphin Defenders (251 - 625 lbs)
Dolphins are known for their intelligence and their cooperative hunting strategies. As a Dolphin Defender, your smart contribution helps us work together more effectively, pooling our resources to create a bigger splash in ocean conservation.
Turtle Trailblazers (626 - 1250 lbs)
Turtles, the ancient mariners, have been navigating our oceans for millions of years. As a Turtle Trailblazer, your generous support helps us chart a course towards a healthier, more sustainable ocean, ensuring that future generations can keep riding the wave of positive change.
"Shark Saviours" (1,251 - 2,500 lbs)
Sharks, as apex predators, play a crucial role in maintaining the balance of marine ecosystems. Similarly, Shark Saviours make a top-tier contribution that helps keep our conservation efforts in balance. Your support is truly fin-tastic, helping us keep our initiatives off the bait and onto the hook of success.
"Whale Warriors" (2,501 - 3,750 lbs or more)
Whales, the true giants of the ocean, have a massive impact on their environment, even helping to regulate the climate. As a Whale Warrior, your substantial donation has a wide-reaching ripple effect, supporting a whale of a cause and making a deep dive into significant change.
Make an impact
Apply to Blue Friday '23
Join the movement and contribute to this year's Blue Friday campaign. Each tier comes with a unique set of marketing benefits. Apply and reach out to our team to learn more.